April 1 – 30: Milwaukee, WI

Over 100 designer wedding dresses are ON SALE all month long at White Dress Bridal Boutique (Milwaukee location).

Weekdays Only (Wed – Fri, regular hours)

No Appointment Needed

All sample sale dresses $500. All sample sale accessories 50% off original price.

Please limit your group size to 4 or less.

Cash/Credit Only

No Holds

All dresses/accessories are sold as-is.

No returns, exchanges, or refunds will be issued.

All sales are final.

We can’t wait to help you find your dream dress!

Edith Élan

May 12 – 13: Lake Forest, IL

Édith Elan is strength. She is style. She is vivacity. She is energy. She’s an embodiment of who we are as a brand, and a reflection of our brides. She was created for the bride with elan.” – Gretchen & Lourdes, designers

Our gowns are a reflection of us – just the right amount of Lourdes’s modern sophistication and Gretchen’s vintage charm blended in perfect harmony. We love designing effortlessly feminine, charming, and sophisticated wedding dresses for the bride with élan.

Book your appointment to work one-on-one with Gretchen and Lourdes to customize your dream wedding dress! Limited appointments available.

More 2018 Events Coming Soon!

You won’t want to miss out on our signature White Dress Designer Previews! These one of a kind events are more than just “trunk shows” – they’re known to include special treats, a champagne mimosa bar, and, of course, never before seen DRESSES unveiled at our boutique for a limited time only. From time to time, the designer her/himself will even make an appearance, sharing her/his time and talents personally styling White Dress brides… now that’s an exceptional, exclusive, individualized wedding dress shopping experience!

Check back soon for an updated list of events coming to White Dress Bridal Boutique…