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chicago bride Archives - White Dress Bridal Boutique

Fashion Fix Friday: Runway Edition

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Get your fashion fix on this lovely Friday afternoon by viewing some of our favorite collections that premiered at this season’s bridal market! What better way to get pumped for your appointment with us this weekend, right?! All of the glam and grandeur… there truly is something spectacular for every bride here!


 *Available exclusively in Wisconsin at White Dress Bridal Boutique.

You haven’t booked with us yet?! Limited appointments remain for this weekend. Book here! Cheers!

Current Crush: Pinterest!

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The scene is set. You’re cozied up with your fur baby. Your finger bling is shining. You’ve poured a little latté (or rosé) to end your long day. Your “Future Mrs.” tank is feeling ultra perfect right now. You’re ready to start the epic quest to find your wedding dress!


Whether your search starts in the pages of a magazine or on the newly revamped Style Me Pretty blog (yes, it’s back up and running!), we’re betting that somewhere along the line, you’ll end up finding something extra pinteresting that’s worth, well, pinning!

That’s why we’ve  totally revamped our Pinterest presence to give YOU more of what YOU are looking for online – DRESSES! Soooo many dresses! Whether you’re “just browsing” (brick and mortar lingo for “I’ve got this on my own, thanks.”), or you’ve narrowed down a style profile that you plan to share with your stylist, you’re going to want to check it out. Like… now! Cheers!

2019 Trends To Try On Right NOW

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We’re headed to New York this weekend to scoop up the best of the best in bridal for all of you 2019 brides out there! The designers will be unveiling their 2019 collections (soooo excited!!!) BUT you don’t have to wait to shop the coming season’s hottest trends. Here are our predictions and 10 “Try It Today” picks already at the boutique!

Sleek & Simple
Nouvelle Amsale [Milwaukee]

Atelier Pronovias [Lake Forest]

American Princess (ahem, Meghan Markle!)
Enzoani [Milwaukee + Lake Forest]

Matthew Christopher [Milwaukee]

Bow-dacious Beauties
Legends by Romona Keveza [Milwaukee + Lake Forest]

Allison Webb [Milwaukee]

Covered Collarbones
Legends by Romona Keveza [Milwaukee + Lake Forest]

Paloma Blanca [Milwaukee + Lake Forest]

SparkleMartina Liana [Milwaukee]

Lazaro [Milwaukee]

Follow along on Instagram and Facebook all weekend long to see sneak peaks of allllllll the trends!

Promo Alert: Orders Rush FREE Through 3/31

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Brides, your wedding dress shopping experience should be STRESS. FREE. It should be fun! You should feel totally fabulous when you find the one, and, you should never feel pressured to say yes before you’re truly ready. Even if your wedding is now less than six months away…


That’s why, all month long, we’re covering the designers’ rush fees for you. If you need your wedding dress before the end of October 2018, there’s a good chance the designer will charge a rush fee in order to guarantee a timely delivery. That fee varies by designer and your specific wear date, but, the charges can be as much as $250. Say yes at White Dress this month, and we’ll take care of those fees for you! Your dream dress really is soooo much dreamier if you get it on time and on budget.

Don’t wait to book your bridal appointment! This promotion is only valid for brides who purchase 3/9 – 3/31.
Appointment availability is limited. Call or email for questions/details.

Milwaukee: 414-897-7208 or abby@whitedressbridalboutique.com
Lake Forest: 847-604-3187 or courtney@whitedressbridalboutique.com

Cheers!

Somebody “Reign” Us In: Watters Spring 2018 Is Breathtaking!

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My oh my… the Watters Spring 2018 Reign Collection has us feeling royally thrilled to be partnered with the designer at both the Milwaukee, WI and Lake Forest, IL bridal boutique.

The styles are inspired by none other than Grace (Kelly), Princess of Monaco. Opulent embellishments, ultra-soft English netting, and lady-like silks come together in stunning fashion to create wedding dresses fit for, well, a princess! The lookbook is so moody and dreamy, we just had to share a few of our favorites…

 

 

 

 

 


If your wedding day vision includes tiaras, cathedral-length veils, heirloom worthy details, and a touch of that tight-lipped sophistication, these dresses will have you saying YES! in no time… pinkies up on your champagne toast? We won’t judge…

Love Is In The Details: Veils

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This is the one time in your life you’ll have the opportunity to wear a veil!“… If you’ve been wedding dress shopping, you’ve likely heard your stylist (or your loving mom!) utter this phrase. And, it’s true! But, where did the idea of wearing a veil come from? What are the most common veil lengths? Is a blusher a thing anymore? Let’s talk details…

Annie Veil | Sara Gabriel

Historically speaking, veils were worn by brides to protect them from evil spirits as they made their way toward their betrothed. In religious ceremonies, veils have also been worn as a symbol of a bride’s purity, modesty, and obedience. Fast forward a few centuries and veils are still a statement-making accessory donned by brides the world over. Whether your veil is worn as a traditional symbol of reverence or a dramatic fashion statement, in our book, it’s a must-have!

Veil Lengths
There are typically 6 different veil lengths you’ll find at a bridal boutique. Here, we detail the favorites from shortest to longest:

Shoulder
These veils are short and sweet, often simple in decoration and varying in length from 20″ to 30″. They work well to balance dresses that have eye-catching details/patterns or plunging necklines.

Elbow
An elbow-length veil is, well, elbow-length. Often, these veils have a cascading style that flatters the face and décolletage while providing a modest “coverage” of the shoulder. They work well with a variety of dress styles and can be adorned with appliqués, crystals, bows, or lace edging for added dimension.

Fingertip
Like elbow-length veils, fingertip veils are very versatile and come in a variety of styles. Fingertip length veils play very well with fitted wedding dress styles, such as fit and flare or mermaid. Because they end right around a bride’s hip in the back, they are an excellent choice for showing off a dress’ intricate back detail. If you plan to wear your veil all night, you can rest assured this length will not interfere with your sweet dance moves!

Waltz
The waltz length veil gives the bride all the dazzle and none of the drag. Hitting between 60″ – 70″ (below the knee, but not to the floor), this style is wearable all night and is a wonderful option for dresses that have elaborate train detail worthy of full display.

Chapel/Sweep
The chapel length veil is fantastic for brides who want to have that bridal moment in a train-less sheath style dress. This length (which can vary from 72″ – 90″) is also a great option for brides who want to add detail to an otherwise simple dress train… think lace-edged veil atop a silk dress or a crystal dusted veil layered over a plain tulle skirt.  Sweep length veils are also ideal for brides who will be walking down a shorter aisle that doesn’t have “room” for a cathedral length veil.

Cathedral
Bring on the drama! This mother of all veils is unmistakably big and bold. There will be no guessing who the bride is in this style. And, while cathedral veils are beautiful on their own, they look especially regal when paired with crowns, tiaras, and combs (which come in handy when, inevitably, you remove your larger-than-life veil for the reception). Cathedral length veils typically start at 108″. Fun fact: Princess Diana’s veil of the century required a whopping 150 yards of netting!! Talk about a princess bride!

Bonus: Birdcages & Blushers
For a really retro look, consider rocking a birdcage! These little beauties make a big statement and can be dressed up with crystals (or feathers!) or left unembellished. They are the perfect complement to statement earrings!


Ahhh, the blusher – the essence of bridal allure and romance. If you’ve even thought about wearing a blusher with your veil, we say go for it! It makes for a truly special moment when you unveil your face that last time before saying “I do!”.

**Don’t miss the opportunity to work one-on-one with our incredible veil designers at White Dress Bridal Boutique!**
Renee Pawele | Milwaukee 2/23 – 25, Lake Forest 3/2 – 4
Sara Gabriel | Milwaukee 5/19 – 20

As Seen In…

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We are so excited for #whitedress bride, Erin, who was featured this week on the national bridal blog The Black Tie Bride! If “black tie”, “formal”, “elegant”, “traditional”, “fancy”, “classy”, or just downright “knock your socks off gorgeous” are ways you’d describe your wedding style, this blog is a can’t miss read… So. Much. Inspiration.


View all of the iconic & enduring goodness from Erin’s big day at the Milwaukee Art Museum and fall in love with Heather Cook Elliott’s fabulous photography at the link. Seriously… have you ever seen pheasant feathers look so chic?!

We couldn’t agree more: classic never goes out of style. Cheers!

 

 

Find The Right One With ‘White One’

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You’ve likely seen or heard of the international powerhouse bridal designer “Pronovias Fashion Group”. Brides rave about the premier “Pronovias” collection at White Dress and now, we’re giving lace loving brides even more to love!

New to Milwaukee, White Dress Bridal Boutique is the exclusive area retailer for Pronovias’ “White One”. This exquisite division is ideal for the bride seeking a truly timeless wedding gown for under $1,700. Delicate lace appliqués and perfectly placed embellishments create the epitome of elegance.

 

 

 

New styles are arriving daily… Be one of the first to try them on.

You could just find the right one with “White One”!