White Dress Bridal Boutique is locally owned and located in Milwaukee’s Fifth Ward (Walker’s Point)! Your team here strives to provide an exceptional, exclusive, individualized experience that begins the moment you book an appointment.

Christina Alexander Wegner

Founder & Owner

When Christina was a little girl, her grandmother offered a critical piece of advice that would ultimately shape her life in every facet: Never Settle. And settle she has not!

Throughout an incredibly successful career in property management spanning over 25 years, Christina observed an ever-increasing attraction to the “big city” lifestyle. In late 2014, she was inspired to lease her own not-so-little piece of property in the up-and-coming urban oasis, Walker’s Point. She vowed to never settle on making a midsize Milwaukee business a big city dream come true for brides everywhere. The difference, she says, is in the amenities and the selection. When girls dream of the bridal scene in New York and Paris, for example, they envision luxury, individualized service, and exclusive access to designer inventory. I’m bringing that to the midwest and marrying it with the friendly, know-your-neighbor, laid-back vibe for which we are internationally known! Christina is excited to offer brides an experience like no other – details perfected and delivered with love.

When Christina isn’t busy being hands-on at White Dress Bridal Boutique, you can find her spending time with her husband and kids, shopping with her mom, dining at the new restaurant down the street, and visiting designer powerhouses to make sure she’s bringing Milwaukee the latest and greatest in bridal fashion.


Lead Stylist


Director of Social Media


Assistant Manager – Stylist


Sales Manager – Stylist